Scot King's helmet promoting his organization, The Wounded Ride, Inc. sits atop his bicycle. King established the program after encountering a homeless Marine in his hometown of Portland, Ore. King is riding across the country on a bicycle and writing a series of books detailing the lives of veterans to raise money and awareness for service members and their families in need of assistance. - Scot King's helmet promoting his organization, The Wounded Ride, Inc. sits atop his bicycle. King established the program after encountering a homeless Marine in his hometown of Portland, Ore. King is riding across the country on a bicycle and writing a series of books detailing the lives of veterans to raise money and awareness for service members and their families in need of assistance.