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Marines


MCB Camp Pendleton

MCB Pendleton Seal
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Trailblazer's mission: boost military recruiting;

9 Jun 2005 | Lance Cpl. Brian J. Reimers Marine Corps Base Camp Pendleton

It's no secret - recruiting numbers are low right now. Recruiters are hoping a locally produced documentary featuring a Camp Pendleton Marine will help reverse the downward trend.Capt. Vernice G. Armour, the Corps' first black female combat pilot, stars in the piece, produced by Joint Advertising Marketing Research and Studies, a Department of Defense-contracted company.Armour, an Operation Iraqi Freedom veteran, was chosen as the lead character out of more than 2,600 volunteers. "We want to highlight our men and women in uniform in various military occupational specialties doing some extraordinary things with their respective jobs," said Capt. Maurice A. Brown, a program officer with the Corps' Joint Recruiting Advertising Program.Armour's distinction doesn't stop with her aviation and advertising exploits. She also earned billing as Camp Pendleton's Strongest Warrior in 2001 and 2002 after winning weightlifting competitions here. "She is an example of the type of individuals we were looking for to show (America's) youth what is out there to offer them in the military," said Ellen Perry, a consultant at the Mullen Advertising Company, which is working with the contractor to help promote the documentary.Before the Marine Corps, Armour was an enlisted Army reservist and worked for the Nashville Police Department for two years. But those positions were too dull, she said."I wanted to join the strongest and most hardcore service that there was," said Armour, from Memphis, Tenn. "I needed something a little more challenging."Armour has been commissioned in the Marine Corps since 1998 and is still the only black female to date to fly the Cobra in combat missions."It's humbling to me that I will be a role model for many young ladies out there and in the community," Armour said.
Photo Information

Trailblazer's mission: boost military recruiting;

9 Jun 2005 | Lance Cpl. Brian J. Reimers Marine Corps Base Camp Pendleton

It's no secret - recruiting numbers are low right now. Recruiters are hoping a locally produced documentary featuring a Camp Pendleton Marine will help reverse the downward trend.Capt. Vernice G. Armour, the Corps' first black female combat pilot, stars in the piece, produced by Joint Advertising Marketing Research and Studies, a Department of Defense-contracted company.Armour, an Operation Iraqi Freedom veteran, was chosen as the lead character out of more than 2,600 volunteers. "We want to highlight our men and women in uniform in various military occupational specialties doing some extraordinary things with their respective jobs," said Capt. Maurice A. Brown, a program officer with the Corps' Joint Recruiting Advertising Program.Armour's distinction doesn't stop with her aviation and advertising exploits. She also earned billing as Camp Pendleton's Strongest Warrior in 2001 and 2002 after winning weightlifting competitions here. "She is an example of the type of individuals we were looking for to show (America's) youth what is out there to offer them in the military," said Ellen Perry, a consultant at the Mullen Advertising Company, which is working with the contractor to help promote the documentary.Before the Marine Corps, Armour was an enlisted Army reservist and worked for the Nashville Police Department for two years. But those positions were too dull, she said."I wanted to join the strongest and most hardcore service that there was," said Armour, from Memphis, Tenn. "I needed something a little more challenging."Armour has been commissioned in the Marine Corps since 1998 and is still the only black female to date to fly the Cobra in combat missions."It's humbling to me that I will be a role model for many young ladies out there and in the community," Armour said.